Last Updated: 7th March 2024

Welcome to Fair Play Labs!

Fair Play Labs, S.A. is headquartered in San Jose, Costa Rica. We have offices and operations that help create and deliver some of your favorite products and services, including games like Color Guardians.

This privacy policy describes the different ways we may collect, use, and share information on, through, or in connection with the Fair Play Labs Services (see “What are the Fair Play Labs Services?” below). If you have any questions, you can always reach out to us as described in “Contact Us” below.

When we refer to “Fair Play Labs” (or any similar terms like “we” or “us”) in this privacy policy, we mean the Fair Play Labs entity that controls and is responsible for your information, Fair Play Labs, S.A. and its offices and operations that help provide and support the Fair Play Labs Services. You can also find details about the data controller for personal information we collect through different Fair Play Labs Services in “Contact Us” below.


We use the term “Fair Play Labs Services” to describe any Fair Play Labs products or services that directly link to this privacy policy. These include, for example:

      • Games like Color Guardians;

    Note that your use of the Fair Play Labs Services may also be subject to additional terms and conditions, as set forth in the correspondent End User License Agreement.

    Please read this entire privacy policy. You should also carefully review any other agreements that apply to the Fair Play Labs Services you use, and confirm you understand and agree to them, before using those products or services.


    The types of information we collect depend on how you interact with us. Generally speaking, we collect information in three main ways: A) when you provide it to us, B) automatically when you use the Fair Play Labs Services, and C) from service providers and third parties.

    A. Information You Provide

    You can provide us with different kinds of information depending on how you interact with the Fair Play Labs Services. Sometimes we’ll ask you to provide specific pieces of information, such as when we require it to provide parts of the Fair Play Labs Services to you (for example, by prompting you to provide your date of birth or complete an online registration process). If we ask you to provide us with information in these cases and you choose not to, you may not be able to access the relevant Fair Play Labs Services and/or some features may not operate as intended.

    For instance, in order to play some of our games, you’ll need an Fair Play Labs account. To create one, you’ll need to provide us with basic registration information like your name, a public-facing display name, password, the country you live in, and email address. If you want to make a purchase, we may ask you to provide payment-related information (like your credit card number and expiration date) to complete the transaction. In addition, many of our services require your date of birth to determine which features we can offer you and which settings to apply to your account based on your age and location.

    We also collect the information you voluntarily provide to sign up for email alerts, use social features like forums or chat, register for early access to our games, complete surveys, or contact us through Player Support requests or customer service.

    B. Information We Collect Automatically

    We collect some information automatically when you visit, access, or use the Fair Play Labs Services. This includes information about your gameplay or application usage, purchases, entitlements, and other activity in the Fair Play Labs Services, typically associated with your account (if you are logged into your Fair Play Labs account or use a third-party account to access the Fair Play Labs Services) or with an identifier we have assigned to your device or profile. While the specific types of information that we automatically collect may vary, they generally include:

        • Usage information and statistics about how you interact with the Fair Play Labs Services, including the application you used or the game you played, how long you used or played it and when, gameplay attempts, progression and results, saved preferences, crash reports, the URLs of our websites that you have visited, URLs of referring and exiting pages, page views, time spent on a page, number of clicks, and platform type;

        • Technical information about your computer, device, hardware, or software you use to access our services, such as IP address, device identifiers, your internet service provider, plugins, or other transactional or identifier information for your device (such as device make and model, information about device operating systems and browsers, or other device or system-related specifications); and

        • The general location of your device, which we typically derive from your device’s IP address.

      The Fair Play Labs Services use technologies such as cookies, log files, and web beacons to automatically collect the types of information listed above. Some of these technologies may create small files or record-keeping tools that may be stored on your device. They help us, our service providers, and third parties recognize your device and provide information about how you use and interact with the Fair Play Labs Services. For example, they support our ability to authenticate users, remember preferences, manage advertising, personalize experiences, and conduct data analytics.

      Please note that if certain features on the Fair Play Labs Services are provided by third parties, those third parties may also use automated means of data collection and may record information about your use of the Fair Play Labs Services, their services, or others’ websites over time. For example, when you use Fair Play Labs Services that include third party software (like Unreal Engine), those third party providers may collect information through their technology. These features are subject to those third parties’ privacy notices and policies.

      C. Information We Collect from Other Sources

      In some cases, we may also receive information about you from service providers and third parties in connection with your use of the Fair Play Labs Services or your interactions with us on other platforms.

      For example, if some other developers allow you to use your Fair Play Labs account to log in to their service. And if you choose to link your Fair Play Labs account with your account on a third-party social media (like Facebook), gaming (like Steam), or other similar website or service, or if you interact with an ad for one of the Fair Play Labs Services on an external website or service, the company that operates that website or service may share some information with Fair Play Labs in accordance with their own privacy practices. Your privacy settings on the other company’s website or service typically control the specific types of information they can share with Fair Play Labs, so please be sure to review and update them regularly. Common examples for linked accounts might include your third-party account display name and user ID, as well as associated device information, name, and email address.

      You can also buy, download, or access some Fair Play Labs Services on or through services operated by third parties. If you do, they may provide us with information to facilitate your access to and use of the Fair Play Labs Services. This typically includes information like your display name, user ID, and device and region information. For example, you can choose to download and play games like Color Guardians on gaming consoles (like PlayStation®, Microsoft Xbox, and Nintendo Switch) through your gaming console account. When you do, the company operating that platform or service may share some information with us, which helps us do things like facilitate your gameplay and track your progression and entitlements.

      D. Fraud Prevention & Anti-Cheat

      Providing users with a fair, balanced, and competitive experience on the Fair Play Labs Services is extremely important to us. We strictly enforce prohibitions against cheating, hacking, account stealing, and any other unauthorized or fraudulent activity on the Fair Play Labs Services. We use a variety of anti-cheat and fraud prevention technologies to help us identify and prevent malicious activity. These services may collect and analyze data about your computer and the software on your computer to detect cheating and may be provided by Fair Play Labs or by service providers such as BattlEye.


      As a general matter, we use the information we collect (either individually or in combination with other information collected as described in this policy) to help us provide, improve, customize, analyze, and promote the Fair Play Labs Services.

      This includes using it for purposes such as:

          • Creating, verifying, and managing user accounts and features;

          • Providing the Fair Play Labs Services, as well as support and assistance for them, including by responding to inquiries, processing transactions or requests, and communicating with users (such as by sending service and account-related messages and updates);

          • Developing, delivering, and improving the Fair Play Labs Services and other offerings, some of which may be offered in partnership with other parties;

          • Personalizing your experience, including by presenting content or features better tailored to you or your interests, or our inferences about your interests (for instance, if you frequently play games in a certain genre, we may infer that you’d be interested in that genre and suggest similar games to you);

          • Promoting the Fair Play Labs Services, including managing, customizing, and measuring the effectiveness of our advertisements, promotional offers, surveys, and events;

          • Managing alpha, beta, or early access tests (and collecting feedback);

          • Conducting data analytics (like analyzing how the Fair Play Labs Services are used so we can better understand, improve, and personalize them);

          • Complying with our legal or contractual obligations and enforcing our terms; and

          • Securing the Fair Play Labs Services, such as by detecting fraud and otherwise protecting Fair Play Labs and other users from illegal or harmful actions.

        We may also process information that does not identify you individually, including aggregate or de-identified information that we create or collect from other sources. This information helps us better understand larger groups of users. If we combine this information with information that identifies you, we will treat it as described in this privacy policy. But please note that this privacy policy does not restrict our ability to process information that does not individually identify you, and we may use and disclose aggregated or de-identified information for any reason permitted by law.


        We may share some of the information we collect to help operate and improve the Fair Play Labs Services. Depending on how you interact with us, common examples might include sharing:

            • With console and platform partners (for example, to facilitate gameplay when you access the Fair Play Labs Services through a third-party console provider);

            • With other game developers (such as to enable features for games you acquire through the Fair Play Labs Store);

            • With other users (like if you use social features such as chat);

            • Publicly (for example, your display name, content you create or share, basic game statistics, and other similar information may be generally accessible to others);

            • With service providers that operate on our behalf to help support the Fair Play Labs Services in accordance with our instructions (for example, cloud storage providers, payment processors, or marketing and advertising partners);

            • When we believe we must in order to comply with the law or to protect you, Fair Play Labs, or others (for example, in response to court order or subpoena, as part of an investigation of fraud or other illegal activity, or violation of our terms or policies, or if necessary to protect others from death or serious harm to body or property);

            • With other Fair Play Labs entities (including to help provide support for the Fair Play Labs Services internationally);

            • In connection with certain types of corporate transactions (like in the event of a restructuring or the sale of all or a significant part of our business); and

            • With your permission (for example, if you link external accounts with your Fair Play Labs account, or use your Fair Play Labs account to sign in to third-party games and services or participate in cross-promotional events).

            • We may also share information that does not identify you with third parties, including aggregate or de-identified information.

          No mobile phone numbers provided to Fair Play Labs for security purposes will be shared with third parties or affiliates for marketing/promotional purposes. Third parties you interact with through Fair Play Labs Services may have different privacy practices than Fair Play Labs, so we encourage you to review their privacy policies before sharing your information with them.


          We are designing the Fair Play Labs Services to be welcoming to users of all ages around the world. This means that we collect age information from users, and some of our services will provide a different experience based on what we know about the age of a user and where they live. The information below is for parents and guardians to understand our privacy practices with respect to children (under 13 or the age of digital consent in the user’s region, whichever is higher).

          When a user indicates that they are a child, they are placed in a “Cabined Account” until they are no longer a child as defined above or until their parent or guardian provides additional privacy permission and enables parental controls. Cabined Accounts can play Fair Play Labs’s games but features like voice chat and real money purchases are disabled. Fair Play Labs collects limited personal information from Cabined Accounts to operate them, in each case according to applicable youth privacy and protection laws:

              • Date of birth and country to determine age and apply appropriate settings

              • Parent or guardian email address to provide notice and seek consent to additional features (which is deleted if the parent does not respond within 14 days)

              • User email address for sign-in (which is only stored in an unreadable hashed and salted form)

              • Persistent identifiers like IP address, gaming platform account IDs, necessary website tracking technologies, and device identifiers in order to provide and maintain the Fair Play Labs Services (including analytics to improve them), protect the security and integrity of users, ensure legal and regulatory compliance, and facilitate in-game personalization such as game advancement and avatar choice.

            If a user with a Cabined Account contacts us with a question or request, any personal information provided will be deleted after the inquiry is resolved. When we share personal information from Cabined Accounts externally, it is to help us carry out these limited purposes (like sharing with consoles to help run your game or with our cloud storage provider).

            Notice, Consent, and Parental Controls

            We collect a parent or guardian email address from a child player in order to send the parent or guardian an email notice that the child has created a Cabined Account. This notice also lets them review our privacy practices for non-Cabined Accounts, provide consent to a non-Cabined Account for their child to enable additional features, and set up Parental Controls. Please note that parents/guardians must complete our parent verification process in order to provide consent to a non-Cabined Account.

            When a parent or guardian gives permission for a non-Cabined Account for their child, Parental Controls are enabled automatically. Parental Controls can then be accessed using a PIN code, let you change choices about particular features made during the permission flow, and further customize your child’s experience.

            Once a parent has authorized a non-Cabined Account for their child, the privacy practices described elsewhere in this Privacy Policy generally apply, but younger users may not have access to all content or features (because of our default privacy settings, age requirements for certain service and features, and/or parental controls in place). Depending on the parental control settings and the user’s age, users may access communications and social features (like chat), and freely interact with most of the Fair Play Labs Services (including downloading other games from the Fair Play Labs Store). When a user accesses a third party game or app through the Fair Play Labs Store, some account information is shared with the publisher or developer of that game or app to enable the transaction and product features. You can see the developer and publisher on each product listing before download. Please contact us as described below with any questions about Fair Play Labs’s data sharing with these third parties. For additional details, please see “What Information Do We Collect?”, “How Do We Use Information?”, and “How Do We Share Information?” above.

            Child and Parent Privacy Rights

            Child users and their parents can exercise their individual privacy rights as described in Section 6 below. Parental Controls enable parents and guardians to change the choices they’ve made about their child’s use of specific features like voice chat. Parents and Guardians can also review the child’s personal information held by Fair Play Labs, and delete their child’s Fair Play Labs account (which deletes the personal information and stops further collection). To exercise these rights or ask any questions about how we handle children’s personal information, please see the “Contact Us” section below.


            We seek to provide you with meaningful choices about the personal information we collect. The specific choices available to you often vary depending on the exact nature of our relationship with you, such as the Fair Play Labs Services you use. Common examples include:

                • You can request that we provide access to, or that we correct or delete, personal information we’ve collected from you. Please submit requests to access, update, or delete personal information associated with your Fair Play Labs account by reaching out to us as described in “Contact Us” below. Note that we may ask you for additional information to help us verify who you are before completing your request.

                • You can change your email marketing preferences at any time, such as by using the opt-out mechanism provided in our marketing emails, updating your Fair Play Labs account settings, or contacting us with your request (see “Contact Us” below).

                • You can change your privacy settings on other parties’ websites (such as social networks) or platforms (like console providers) to limit the information they may share with us.

                • You can change your browser or mobile device settings to block, manage, delete, or limit tracking technologies like cookies. In some cases, blocking or disabling cookies may cause the Fair Play Labs Services not to work as intended and some features may not be available.

                • If you’re under the age of 18 and have an Fair Play Labs account, you can ask that we remove or anonymize certain content you’ve provided on the Fair Play Labs Services. Please direct requests to help delete or edit content on the Fair Play Labs Services to Fair Play Labs as described in “Contact Us” below.

              Some parts of the world provide individuals with specific choices related to their personal information by right under local law.

              7. OUR GLOBAL OPERATIONS

              Fair Play Labs, S.A. is based in Costa Rica, but we operate globally to help provide users all around the world with a better experience on the Fair Play Labs Services. We have offices, service providers, and partners worldwide to support these operations in a number of different ways. This means that Fair Play Labs may process the information we collect in connection with your use of the Fair Play Labs Services in places outside the region where you reside.

              A. Data Transfers

              When you use the Fair Play Labs Services, your information may be transferred to or stored in the United States or other countries where we or our service providers operate. The data protection laws and rules in these countries may be different than those where you live. We rely on various legal mechanisms to help lawfully support transfers of information outside the country of collection where appropriate. If permissible under local law, you’re authorizing Fair Play Labs to process your information in any of the locations where we operate (including Costa Rica and the United States) by using the Fair Play Labs Services.

              To learn more about the Fair Play Labs entity responsible for operating the Fair Play Labs Services you use, see “Contact Us” below.

              B. California Residents

              The California Consumer Privacy Act or “CCPA” provides consumers residing in California certain rights with respect to their personal information. If you are a California resident, you may have the right to: (1) request to know more about the categories and specific pieces of personal information we collect, use, and disclose; (2) request deletion of your personal information; (3) opt out of sale of your personal information (if any); and (4) not be discriminated against for exercising these rights.

              You or your authorized agent may make these requests by contacting us as described in “Contact Us” below. Note that we may ask you for additional information to help us verify who you are before completing your request. If we receive your request from an authorized agent, we may ask for evidence that you gave that person authority to submit requests to exercise rights on your behalf. We will not discriminate against you if you exercise your rights under the CCPA.

              We collect the following categories of personal information, as described in the CCPA:

                  • Identifiers (such as email addresses);

                  • Demographic information (like ages);

                  • Commercial information (including entitlements or purchase history);

                  • Internet or electronic network activity (for example, gameplay or website usage details);

                  • Audio, electronic, visual, or similar information (like voice chat);

                  • Geolocation information (such as may be derived from your IP address or included in your billing information);

                  • Other “personal information” as defined under California law (like your credit or debit card information); and

                  • Inferences drawn from any of these categories (for example, about the genres of games you may prefer to play based on your purchase history).

                For details about the precise data points we collect and the categories of sources where we got that information, please see “What Information Do We Collect?” above. We collect personal information for the business and commercial purposes described in “How Do We Use Information?” above.

                Fair Play Labs does not sell or share (as those are defined in the CCPA) the personal information we collect. We do, however, disclose personal information as described in this policy (see “How Do We Share Information?” above). In the past 12 months, we have disclosed personal information to the following categories of recipients:

                    • Business partners (for example, if you request that we share your email address with the developer of a game you purchase on the Fair Play Labs Store);

                    • Other Fair Play Labs entities (like to subsidiaries that may help support certain Fair Play Labs Services);

                    • Other users (for example, if you use chat or social features on the Fair Play Labs Services);

                    • Service providers (as described in “How Do We Share Information?” above);

                    • Operating systems and platforms; and

                    • Government entities or other third parties in response to a legal request.

                  C. Residents Of The European Economic Area, The United Kingdom, And Switzerland

                  If you’re located in the European Economic Area (EEA), the United Kingdom (UK), or Switzerland, you have certain rights regarding how your personal data is processed.

                  Data Subject Rights

                  You may have the right to access, correct, or delete personal data we have collected about you through the Fair Play Labs Services. You may also have the right to a portable copy of the personal data you have provided, and to object to or restrict processing of your personal data, such as for direct marketing. Where you have provided your consent to our data processing, you have the right to withdraw consent.

                  You also have the right to make a complaint against us by contacting your local supervisory authority for data protection (if one exists in your country). We would, however, appreciate the chance to address your concerns before you contact a data protection regulator, and ask that you direct your complaint to us first.

                  Please see the “Contact Us” section below to learn more about reaching out to Fair Play Labs with any relevant concerns you may have. You can find more details about your local Data Protection Authority as follows:

                    Basis for Processing

                    The legal bases we rely on to process your personal data depend on the Fair Play Labs Services you use and how you interact with them. They primarily include:

                        • Contractual Necessity: we process personal data to perform the Fair Play Labs Services you requested under our Terms of Service or other similar contractual agreements with you. For example, we process personal data to set up and maintain your account; process your purchases; authenticate users; provide user-experience features (like saving your preferences); monitor and analyze the Fair Play Labs Services; detect and prevent fraud, cheating, or other similar misuse; facilitate features like cross-progression that allow you to play a game on one platform and continue your progress on another, which may require us to share your information with third-party partners; and contact you about your account, transactions, or other updates. We also rely on performance of a contract to manage our relationship with you, which includes responding to your support requests or general inquiries, and notifying you about changes to our applicable terms or policies.

                        • Legitimate Interests: we process personal data as needed for Fair Play Labs’s business purposes, as balanced against the potential impact on your privacy rights. This includes many common purposes that you’d reasonably expect, such as to: communicate with you, respond to your requests, or provide you with updates and information; better understand our users and their preferences; personalize your experience, save your preferences, authenticate our users, and provide similar user experience features; develop, deliver, and improve the Fair Play Labs Services and other offerings (some of which may be offered in partnership with other parties); manage and customize advertisements or promotional offers; manage (in-game) purchases; secure and protect the Fair Play Labs Services; prevent fraud and illegal activity; and support internal purposes such as auditing and data analysis. To support these business purposes, we may use machine learning technologies to help identify harmful, toxic, or fraudulent content in our services. The content identified by these technologies will be subject to human review.

                        • Legal Obligations: we process personal data when necessary to comply with legal obligations, such as responding to legitimate requests from law enforcement authorities or other government officials in accordance with relevant legal processes or processing date of birth to facilitate compliance with applicable youth protection laws.

                        • Consent: we process personal data when you provide us with your consent to do so. You aren’t required to provide consent if you do not want your personal data to be processed for the requested purposes, and you may withdraw your consent at any time.


                      Because the specific personal data we process and our reasons for doing so often vary depending on how you use the Fair Play Labs Services, how long we retain it can also vary. We generally store personal data for as long as we reasonably need it for the purposes described in this policy (like complying with our legal obligations, managing internal records, enforcing our terms, and resolving disputes), unless a long retention period is required or permitted by law.

                      The main criteria we consider in determining specific retention periods often include minimum requirements under applicable law, relevant industry standards, the types of data in question (such as its level of sensitivity), relevance to potential litigation or similar proceedings (like defending ourselves against legal claims), and whether the data is required to prevent fraud or similar abuse of the Fair Play Labs Services (including to enforce prohibitions against cheating and other unauthorized behavior). For example, if you create an Fair Play Labs account, we will generally store the personal data associated with your Fair Play Labs account for as long as needed to maintain your account, provide the Fair Play Labs Services you requested, enforce any terms that apply and govern your use of the Fair Play Labs Services, and maintain appropriate records to reflect how we deliver the Fair Play Labs Services to you.

                      To learn more about requesting that Fair Play Labs delete your personal data, please see “Your Choices and Controls” and “Data Subject Rights” above.

                      8. SECURITY

                      We maintain appropriate administrative, technical, and physical safeguards to protect your personal information from accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use and other unlawful forms of processing. In some cases, your information is accessible when you log into a feature we offer, and in those cases you need to keep your user credentials and password confidential and secure so that your information is protected. If we become aware of unauthorized disclosure of your personal information, we will notify you as required by law and take steps to help secure your information.

                      9. UPDATES

                      We’ll update this policy from time to time to reflect changes in our practices or relevant laws. When we do, we’ll change the date noted at the top of the policy. In some cases we may also notify you of the relevant changes by email or within the Fair Play Labs Services. Please review this policy regularly to make sure that you understand your relationship with Fair Play Labs and the ways we may collect, use, and share information in connection with the Fair Play Labs Services.

                      10. CONTACT US

                      If you have questions or concerns about the Fair Play Labs Services (such as game-related issues, trouble accessing your Fair Play Labs account, bugs or other technical problems, payment matters, or content and entitlement issues), please contact us.

                      If you want to learn more about our privacy practices or this policy, please email your questions about products and services from:

                          • Fair Play Labs to info@fairplaylabs.com;

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